Thursday, September 20, 2012

Week #2


I really enjoy these typography animals that were created using the word "ADOPT." Although some of the letters are hard to interpret, I thought the ideas and creative aspects behind this ad were on the right track. Moreover, I believe the blue cross foundation made a successful ad.

This is an example of bad typography. I read "IRELESS ACCESSORIES" which was not obviously intended. The "W" is way too far away from the other letters making it look so detached that its not part of the word. I would call this a definite design fail.

Monday, September 17, 2012

4 Letter Project




Typography Games/ Ratings


Ilovetypography.com Rating 4
winningsolution.com Rating 1
Typeconnection.com Rating 2

Wednesday, September 12, 2012

Week #1

The 2012 London Games logo is by far the most controversial and in my opinion terrible designs to date by the Olympics. The name of this font is "2012 Headline"combining Greek stone letters with geometric graffiti or street art. There are no curves and majority of the letters are angular in form. I find it, in a way, as outdated and barely legible. The "2" can be easily mistaken for a "Z". I have noticed that every Olympic logo in the past usually pays some kind of homage in the image to the country to which they are held. This in no way represents London to me. I also find the colors unappealing.

Another terrible example of bad typography is this invitation for Kevin Federline's 30th birthday "bash". The huge and obnoxious 30 looks like it came out of some mid-evil time poster or pamphlet. Followed by a cursive, twirly, girly "birthday bash" underneath. There are 5-6 different fonts on this invitation in 5-6 different sizes. It is simply just too much.